WHY PB?

  • BRAND STRENGTHS & PRESENCE

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    • Strong Brand with Over 3700 Locations Globally
    • Best in Class Operating Platform & Products
    • Strong Average Unit Volume (Rival Top US Brands)
    • Over 70 Years in the Baking Business
    • Proven Track Record with Over 10 Years in the US
    • Top Notch Infrastructure
    • Support Centers in Key Growth Markets
  • OUR VISION

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    Our vision is to expand through our franchise program offering business owners a compelling opportunity to be part of a brand that strive to maintain the authenticity of a local bakery.

    With our combination of market-tested concept, globally-inspired menu, and a fine tuned operation process we seek those who share the passion, motivation and love of the brand to be part of the Paris Baguette Family.

  • PRODUCTS

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    We are dedicated to serving the highest quality food and drinks. Our proprietary doughs and recipes makes French inspired pastries, breads and cakes lighter, more airy and less sweet than the traditional. With chef inspired sandwiches, salads and signature coffee give reasons to come into a Paris Baguette for more than just dessert.

    Whether it’s a quick stop for a grab-and-go baguette sandwich, linger over an espresso drink and a pastry selected from one of our gorgeous display cases or enjoy a full meal including soup, salad and dessert, we offer something delicious for just about everyone.

  • THE SUPPORT SYSTEM

    ...Featuring World-Class Support

    With a refined system that is based on years of foodservice, global business development, and franchising experience we make sure our franchise owners have the necessary tools and support they need to run a happy and rewarding business.

    • Start-Up Assistance - From site selection and detailed designed guidance, to equipment and inventory procurement to ensure consistent presentation of the brand.
    • Training and Ongoing support - Received top notch training from our team of expert bakers and field operation managers to assist you with your new location
    • Training Materials - Part of the training program, received key operations manuals, procedures, and management and reporting forms to assist with ongoing daily operations.
    • Access to Exclusive Proprietary Doughs and Recipes - We use the best ingredients when it comes to our bread, cakes, and pastries; made available to you and your team to ensure every bite your guests take is at its best.
    • Technology Tools - Have access to our parent company's proprietary POS system; system that simplify daily operation, inventory management and other important tasks.
    • Advertising and marketing guidance - National and Local programs with supported materials all designed to attract existing and new customers to your locations.

HISTORY

With a rich history in food service dating back to the 1945, Paris Baguette have grown into a flourishing world-class company. A brand that evolved from first pioneering the art of bread to now becoming an international trend-setting icon in the baking world.

  • 1945

    SangMiDang –Began as a small confectionery that introduced bread to Korea for the first time. Later played an important role as it help feed the country as it struggled to rebuild after the Korean War.

  • 1986

    Establishment of Paris Croissant

  • 1988---1st-Paris-Baguette

    1988

    Paris Croissant opened the 1st Paris Baguette store in Gwanghwamun, Korea.

  • 1992

    100th Paris Baguette store opens in Korea

  • 2004

    Paris Baguette enters the Chinese market (Shanghai)

  • 2005

    Paris Baguette enters the U.S. market (Los Angeles)

  • 2010

    Paris Baguette opens in Manhattan, NY USA

  • 2011

    Paris Baguette opens 3,000th store in Korea

  • 2014

    Paris Baguette opens in France

  • 2015

    Paris Baguette opens 200th overseas store

  • 2016

    Paris Baguette opens 50Th U.S. Location

Values

People

Serve our business partners, store representatives, and loyal guests the highest level of satisfaction through our service and products.

Community

Supportive and be engaging within our community and neighbors.

Innovation

Committed for growth & innovation through our products and overall business model.

Excellence

Use the best ingredients, offer outstanding service, and provide genuine support to give an overall excellent experience to our business partners, store representative, and loyal guests.